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Retargeting

Mastering the Art of Retargeting: Unlocking the Power of Persuasion for Kenyan Businesses

In the bustling digital advertising landscape of Kenya, businesses face fierce competition for consumer attention. To effectively engage potential customers and drive conversions, smart strategies like retargeting play a crucial role. Did you know that approximately 92% of visitors to your website may not be ready to convert immediately? This is where retargeting, also known as remarketing, comes in. Retargeting keeps your brand, products and services on the minds of your customers and persuades hesitant

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How to Choose the Right Web Design Agency for Your Business
Web design and development

How to Choose the Right Web Design Agency for Your Business

In today’s digital age, having a well-designed website is essential for any business. A good website can help you attract new customers, increase brand awareness, and boost sales. But with so many web design agencies out there, how do you choose the right one for your business? Here are a few things to keep in mind when choosing a web design agency: Choosing the right web design agency is an important decision. By taking the

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Search engine optimization (SEO)

How to Improve Your Website’s Search Engine Ranking

In today’s digital age, having a well-ranked website is essential for any business. If your website doesn’t appear in the top results of Google search, you’re missing out on a lot of potential customers. Search engine optimization (SEO) is the process of improving the ranking of a website in search engine results pages (SERPs). There are a number of factors that Google considers when ranking websites, including: By following these tips, you can improve your

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Best Web Design Practices for Small Businesses in Kenya - Ushauri Tech
Web design and development

Web design best practices for Kenyan businesses

As a business owner in Kenya, it’s important to have a professional website that helps you reach and engage with customers, promote your products or services, and achieve your business goals. But with so many web design options and technologies available, it can be overwhelming to know where to start. Here are some web design best practices for Kenyan businesses: 1. Start with a clear goal: Before you start building your website, take some time

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Web Design and Development in Kenya
Web design and development

Web design and development in Kenya

Introduction: Web design and development in Kenya has come a long way in recent years, with more and more businesses and organizations recognizing the importance of having a strong online presence. In a country where internet penetration is relatively high and mobile phone usage is widespread, having a well-designed and functional website can make a big difference in terms of attracting and retaining customers. The website design and development industry in Kenya: The website design

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